In search of the perfect subject with photographer Sam.

Explore the mountain from every angle.

The slightly different perspective

Sam is one of the most sought-after content producers in the mountain bike scene. His self-portraits which combine his two passions are particularly popular: A professional eye for the trail with all its challenges – plus the photographer's eye for the surrounding beauty. His lightweight eMountain bike intuitively brings him to the most extraordinary motifs in the terrain.

"I see everything from two points of view: Through the tunnel vision of an eBiker and from the perspective of a photographer."

"My eBike gives me time to discover my motifs - and therefore more of the day."

Helmet on, camera strapped over his shoulder and then off on the eBike: Sam describes himself as a visual person and knows where to shoot the best subjects. For his famous selfies on downhill runs, he has to go up and down the mountain many times. His eMountain bike with the Performance Line SX allows him to get into his creative flow – light, manoeuvrable and with a natural riding sensation.

Passion meets lightness

As a passionate cyclist, Sam loves to master trails and capture the perfect image of them. The Performance Line SX is his closest ally in this task: Sam benefits from the dynamic support that, depending on the cadence, stands for an easy, fast start whilst offering full control on demanding passages. Always with a natural riding sensation that intuitively adapts to the rhythm of the ride.

"For me, being in the flow means: being focused to capture the best moment."

Join Sam on his search for the perfect motif

When muscle power and electric support work in harmony, you get top performance exactly when you need it: With the Performance Line SX, we are launching a sporty drive unit that is lighter and more compact than anything we have developed so far. For light eMTBs, eGravel and eUrban bikes.